You know how those Hollywood Stars didn't want to be on IG 4 years ago cause they thought they were cool sh*t, but now they're like "Uhoh"?
"Striking a platform while it's hot matters way more than If that platform exists in a decade!"
See people like Kylie Jenner (I know, cheesy). She built a brand on Instagram while it was the trend.
Now she sell whatever wherever, but that couldn't be possible if she didn't strike the Instagram trend.
Every few years a new platform is born and a small circles of people, the ones that know how to harness its power, become HUGE and build a brand.
Look at Logan Paul. Took Vine's trend and now they're making millions.
Why can't anybody be a part of that circle? And why you should try to?
Most people think that, since it's new, they can jump on it and get easily their piece.
Then they try and it seems like they don't have that magic power anymore.
Does this sound familiar? You join the trendy platform, you see influencers and brands with a lot of followers and you're like "HOW SWAY? HOW?" (Kanye's voice)
You see them having success and you rightfully think how did they do that.
For my skateboard brand I tried with Instagram Stories when it was hot.
Had a little following but ONLY because my girl (a model) reposted all my content in her profile. I know..
So I tried to post viral videos every day, I tried everything.. Hashtags, commenting, funny stuff, brand campaigns.
No success for me.
I was getting views and traffic but other than that... No fans. NO sales.
I thought: "Maybe, I'm doing it wrong. My target is not here. I suck".
But then I understood that you don't have to reinvent the wheel to have success.
I started emulating viral content but just when I was getting close to my goal.. It seemed like the organic reach on IG was dead.
The trend was dying at light speed and I understood quickly I had no chance anymore.
But I learned 1 thing: I'LL NEVER BE LATE ANYMORE.
TikTok was getting traction. I noticed it so I moved my content from IG to TikTok and then. BOOM.
I understood immediately how it worked so I planned a strategy.
I posted every day and I got 137k followers in 2 months. I was like "WHAT THE HELL?".
And if I did it NOW that you're reading, I would even have better results since millions of people are joining the platform every week.
The faster you move with the right strategy the better the chance for you.
You don't need to be beautiful or a 12 years old. Originality is what works on TikTok and it's proven to work in every industry.
NO STRATEGY = BIG LOSS tho, even if you're Kylie.
WHAT'S THE STRATEGY THAT BROUGHT ME FROM 0 TO 137K?
My strategy is evergreen. I tried it so many times that now I can figure out how a new social media works in just a week.
So you can take it and apply it in every platform.
This book is so valuable for you, I promise.
1: Don't reinvent. Emulate viral content.
2: Find your micro-niche that's easier to conquer, conquer it and then conquer the bigger niche and so on
3: Create content that sells you, your product or other people's so you can monetize from your phone
But listen. I want you to know this:
This app's organic reach is remarkable and it will go away. It happened with Facebook, it happened with Vine, it happened with Instagram more recently.
I will prevent you to get a brown smile, and.. I will help you have success from your cellphone. Deal?
You can do it.
I wish I had this knowledge when I...